A calculated regroup.
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I feel like I'm all over the place on this website. I have military shirts, I have pharmacy shirts, I have car shirts. And I just keep designing. I have all these new ideas for tshirts and I feel like my website is becoming like the junk drawer in my kitchen - things that I think someone will need down the road. I love all my designs, but I feel like my brand as a whole has so many tentacles - and none of them really getting exposure. I think I have some GREAT products!!! Why is no one seeing them? I think I need some help with SEO - help with my website descriptions... just ... help.
So I took a step back. I wanted to create a shirt to identify my brand. A U Light The Dark t-shirt that shows off my logo and my wings - the two most signature pieces of my brand. So here it is - the Signature U Light The Dark shirt. Took me about 19 different shirts to find a good, soft, stretchy comfy shirt to put it on with no seams to interfere with the wings. Hopefully the shirt stock from the supplier is stable!! I've been wearing the shirt for about a week and I love it. I even put something special on the forearm. Something just for the wearer that I thought was really cool - A little saying that says U Light The Dark - Yes, you. Cool right! I love that. Something that says yes, I know the shirt is cool and reflective, but really it's YOU that shines. I look at that little saying a lot during the day and it gives me a smile.
If I could ever get folks exposure to my site - maybe I'd have others smile too! LOL!
I guess I'll just keep designing and maybe one day.... you'll be reading this and it won't just be me writing to myself. ;-) See you soon.